中文
中文
About Us
About Us
CMO preferred partner of leading companies in variable industries.
Company Introduction
Shanghai Zhengming Business Consultancy Company was established in 2013, we specialize in marketing, while exploring in leading edge fields and applying in practice. 

Since marketing is under a revolutionary change, all brands have to thrive themselves in the accelerated dynamic environment. Nowadays the marketers are facing unprecedent challenges regarding to its intensity or diversity. The traditional marketing agencies including research houses, communication agencies and promotion firms are losing the grounds, these fields are going through collapse or reshape. Marketing is transforming in all perspectives!  

Zhengming Business Consultancy is intended to support CMO & Marketing Directors to accelerate their marketing transformation, given those digital economy challenges.

Our main clients includes a list of globally well-known brands  and local outstanding companies. Our partners not only includes the local leading marketing service providers, but also the well-known international business research institutions.
Incorporating customer insights, leading marketing approach and technology amplified performance, are the main characteristics of our service. 
We are keen on develop partnership and work side-by-side with our clients for a win-win and sustainable result. 
  • Our Positioning
    A Front Tier Expert on Brand’s Digital Transformation
  • Our Mission
    Building upon Mar-Tech, upgrade the brand development path, lead the brand digital transition and empower brand quantified growth.
  • Our Vision
    Become the leading agency in the field of brand rejuvenation, brand promotion, brand transformation and brand growth utilizing Mar-Tech in the digital economy era.
Founder Bio —— David Yin
Founder Bio —— David Yin
A profound marketing expert with a master’s degree in EMBA from Washington University in St. Louis and a bachelor’s degree from Fudan University majoring in marketing. He has served in a number of well-known top 500 multinational companies over 20 years in marketing. He is one of the earliest international brand manager and senior Asian market executives in China. With a wealth of experience and an international perspective in the Chinese domestic market, David‘s marketing knowledge covers FMCG, consumer durables, financial service and retailing. He has a long history and is a column writer for Forbes China Web. He also maintains close academic cooperation with well-known universities at home and abroad.
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