The traditional marketing communication was divided into creativity and media buying, without a true interaction between these two vitals. The China economy is unique with increasing difference from the western. Here we developed a more suitable brand communication model for China, to reflect the market difference and dynamic.
Our firm aim to supportt the brand growth by utilizing our AEPL® model (品牌爱谱).
With our AEPL® Moldel, we managed to contribute a lot of brands incl. Costa Café, Uniqlo, Budweiser, Allianz etc. covering brand strategy, brand positioning and brand communication etc. Our abundant experience are critical to your brand success.
